Generate & Convert More Search Traffic

End-to-end content marketing & SEO service for SaaS, tech and ecommerce brands

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Organic traffic is the holy grail of acquisition. When you create content that your audience (and Google) loves, you can achieve exponential growth month-on-month. But producing relevant, high-quality content on a consistent basis is tough. Especially on a regular cadence.

According to HubSpot, 61% of marketers say improving SEO and growing organic presence is their top priority. To achieve this, not only do you need the right people to produce great content, but you must hook your audience to take action.

So, how do you scale your content marketing and SEO strategy, attract customers from the right channels and grow organic traffic - all while maintaining a high standard of content?

Why Content Marketing & SEO?

A content marketing approach that blends SEO, retention and branding is one of the best growth investments you can make. When done correctly, it can attract and convert customers at all stages of the customer journey.

Why is content marketing such a solid investment? We may be biased, but it generates three times more leads and conversions than paid media.

Use a proven methodology, and you can achieve the following:

  • Organic traffic: Invest budget into content today, and it will still drive traffic in 6 to 12 months. Those results compound, contributing to exponential and predictable growth.
  • Conversions, lead generation & sales: Content marketing can generate tangible results at all stages of the funnel - from email subscribers to paying customers.
  • Retention & advocacy: Use content to increase your CLTV, reduce churn and turn customers into advocates.
  • Branding: Become an authority and trusted source in the eyes of your audience.

This is why we developed this methodology: To generate an ROI at every stage of the customer lifecycle. Most importantly, it will help empower your audience to improve their lives, careers and achieve their goals.

How It Works

Our process focuses on four key areas:

  1. Building an understanding of your audience, their needs and motivations
  2. Developing content that delight them and ranks well on Google
  3. Promoting content through the right channels
  4. Optimizing content to increase results

We start by conducting in-depth research. This involves speaking with your customers to understand their desires and pain-points, accompanied by a data-driven approach to ideation.

Our criteria for content is “better than anything else on the topic”. Which is why we hire content creators who have subject matter expertise, working with them to create content that gets results. And don't worry, we manage the entire editorial process.

Once content goes live, we promote it to relevant channels where your audience can be found. We identify the communities and pockets of the internet where your ideal customer is most active, driving thousands of visits to your content.

Over time, we’ll act on collected data to improve results. Content is optimized to get more organic traffic and conversions, testing new offers and calls-to-action.

Here's What You Get

  • Strategy & Research: We take a qualitative and quantitative approach to customer research. This involves talking to your best customers and subject matter experts, analyzing the data to identify opportunities.
  • Topic Ideation: Using this data, we develop your editorial calendar. Topics are prioritised based on difficulty, audience alignment and other factors to produce results.
  • Content Creation: Every single piece of content we create goes through a comprehensive quality checklist. It must be the most comprehensive article on a topic, providing unique insights and stories.
  • Editorial Management: Managing writers is a job in itself. We hire content creators who have subject matter expertise in your industry to ensure content is accurate. And every piece goes through a rigorous editing process.
  • Influencer Collaboration: Not only do third party statistics and insights make content more credible and original, but it helps us build relationships with influencers who have an active audience.
  • On-Page SEO: On top of editorial checks, we ensure every piece of content is optimized for on-page SEO.
  • Content Promotion: We'll identify the channels where your target audience can be found, promoting content and driving traffic as soon as content goes live.
  • Content Optimization: Over time, your content will collect data we can act on. We'll use this data to increase long-term organic traffic and conversions.

Working with Grizzle has been a dream come true for me. No other content vendor I’ve worked with has been better than Grizzle. Having someone I can rely on to deliver high-quality, SEO-friendly content consistently has been essential for success.

Chandal Nolasco da Silva, Content Director

Grizzle has helped me earn tremendous SEO results. They're brilliant, professional, and most important of all - always make life easier for me and make me look good in front of my boss. That’s what a services partner should do.

Gaetano di Nardi, Head of Demand Gen

Working with Grizzle was a breeze. They are pros who know exactly what they’re doing and have a modern marketing playbook that gets results. Grizzle’s content quality is top-notch, and their work contributed to our SEO and PR efforts.

David Fallarme, Marketing Director

Grizzle got our message to a wider audience, securing several #1 positions on Google for competitive keywords and boosting SEO traffic. We connected with prominent influencers, and one particular blog post generated a near-6 figure deal.

James Harris, CEO

What's the investment?

We operate on a set monthly fee, with the option to cancel any time you like. Our methodology takes care of everything, from topic ideation to content creation and promotion.

Starting at £5,000 /MO

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