Content Optimization & Refreshing Services
End-to-end content refreshing and optimization services.
We'll help you analyze and improve your existing content portfolio.
Improve rankings, engagement, and conversions from existing articles and landing pages.
We’ve all been there: you hit publish and your content performs well.
But eventually traffic and conversions drop.
Sometimes, it’s because markets evolve and topics shift with them.
Other times, new competitors enter the fray. They offer new angles and perspectives. Perspectives you’re more than capable of sharing.
Which is why content optimization is critical for any organic growth program.
One that identifies issues and opportunities for more traffic, SQLs, and customers.
Our content optimization methodology has helped Pipedrive refresh, edit and rewrite hundreds of blog articles and landing pages.
To date, we've achieved a 269% increase in search traffic and 111% increase in user sign-ups from existing content.
While working with Acquisio, we found that an existing product-led article was ranking for a broader and more lucrative keyword.
By optimizing this content asset, we ranked #1 and increased traffic by 287% (worth $32,000 a month according to Ahrefs) in 27 days.
Alongside fresh content production, we helped Tide optimize existing content to ensure it's up to date with the latest accounting and finance advice.
We saw one particular article on an accounting-related topic achieve a 98.75% lift in search traffic in 31 days.
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How our content optimization services work:
Understand how your content portfolio performs with granular, data-driven audits.
Dive into each of your content assets and identify opportunities for improvement.
Copy edits, updates, and rewrites—we’ll help you improve your content.
Remap content to the buying journey and place relevant offers and CTAs.
Here’s how we'll help you edit and optimize your existing content at scale
A deep-dive into your performance and how each content asset performs across the entire journey.
Different refresh types ensure you get the most bang for your buck—from simple tweaks to full rewrites.
Our team of writers and editors are the best in the business. We’ll ensure your content is full of value and polished to perfection.
Working with Grizzle has been a great experience. They've helped us scale up our SEO and content program, folding in seamlessly with our internal content operations. All while maintaining a high standard of content quality.
Kyle Byers
Director of Growth Marketing
Our partnership with Grizzle has enabled us to optimize hundreds of high-performing content pieces, achieving a 30% growth in tracked keywords ranked 1-3 in the last month alone.
William Sigsworth
Head of SEO
For years I'd been searching for a content and SEO partner like Grizzle. No other content vendor I've worked with before has been better. Having someone I can rely on to deliver high-quality content consistently has been essential for success.
Chandal Nolasco da Silva
VP Demand Generation
Grizzle's end-to-end solutions help us rank content in a highly competitive market. They're completely on our wavelength, providing us with high-quality content and distribution services that drive traffic and user sign-ups.
Christian Westcott
Head of Inbound Marketing
Grizzle has helped me earn tremendous SEO results. They're brilliant, professional, and most important of all - always make life easier for me and make me look good in front of my boss. That’s what a services partner should do.
Gaetano DiNardi
Director of Growth Marketing
Grizzle’s approach to organic growth is unique, intelligent, and highly effective. Their product-led content provides significant value to our very niche audience, driving conversions and improving product adoption. With Grizzle, content has become a key pillar of our sales and CRM strategies.
Andrew Wallace
Managing Director
Working with Grizzle is a breeze. They are pros who know exactly what they’re doing and have a modern organic growth playbook that gets results. Grizzle’s content quality is top-notch, and their work has directly contributed to our SEO and digital PR efforts.
David Fallarme
Marketing Director
Grizzle has helped us create content that not only helped us increase search traffic by 112%, but is delivered to a high standard and pace that allowed us to scale from nothing.
Phil Georgoulopoulos
Senior SEO Manager
Get Started
Book a 30-minute intro call where you'll get:
